Review Pro
- What is Reputation Scorecard?
ReviewPro, the leading provider of online reputation and social media analytics for the hospitality industry, announces the launch of Reputation Scorecards, a new service for hoteliers. These scorecards let selected hotels worldwide have a glimpse at their online guest satisfaction performance based on the Global Review Index™ (GRI). The GRI is ReviewPro's industry-standard online reputation benchmark, based on reviews in 45+ languages from more than 100 online travel agencies and review sites from around the world.
The Reputation Scorecards, now available for tens of thousands of hotels in nearly 300 cities and destinations worldwide, let hoteliers search by location or specific property name. Each hotel that is included has a scorecard that reveals its GRI score for the previous month, a benchmark of the average performance of hotels in the same city and within the same star category and the top-rated department and concept according to ReviewPro's award-winning sentiment analysis. Besides the specific analysis for a given property, hoteliers can also discover the Top 10 rated hotels for each city and destination. ReviewPro will be adding more locations to the service in the coming months.
According to RJ Friedlander, CEO of ReviewPro, "Our Reputation Scorecards give hotel professionals across the world a free taste of ReviewPro's unparalleled guest satisfaction intelligence. The scorecards offer a teaser of the high-level analysis that thousands of leading hotels leverage enjoy in our subscription service, which offers additional analytics and insight for them to improve guest satisfaction and revenue."
- How does it compare to Trip Advisor Certificate of Excellence?
Trip Advisor Certificate of
excellence use only guest comment and Review Pro use the global review index
and also information from your customers hundreds of millions of comments in
more than 40 languages, over a hundred travel agency online site customer feedback
and social networking sites.to judge the reputation of the hotel.
- Which is more important to a hotel, why?
In my opinion, it is more important to a hotel to control their Trip Advisor account because there are 50 millions visitors on Trip Advisor. The vibility and the reputation of a hotel is important to help the guest to find all the elements that the guest needs to book room in a hotel.
Barcelona
We chose the top five hotel in Barcelona according to Review Pro
- Do not use Certificate of Excellence in their site
- No guest review on their website
- No comment responses on Booking
- No comment responses on Venere
- On Trip Advisor the quality of the responses to
guest comment is not good, in fact they are no responses
- Use Certificate of Excellence in their web site
( welcome page)
- No guest review in their web site
- No comment responses on Booking
- No comment responses on Expedia
- Use Certificate of Excellence in their web site ( welcome page)
- No guest review in their web site
- No comment responses on Booking
Power of Peer Review
Key Findings
It is way to help mitigate the risk and alleviate the fear of booking those unknown independent hotels without a major brand attached to them.
People will be more able to try a new hotel and to find hotels that they couldn't find otherwise.
Impact for Hoteliers / Hotel Marketing
It enables unique, independent, boutiques hotel to be heard by people in order to increase their notoriety. It enables to increase the reputation. Hotel marketing can based their researches on it and be sensitive on their findings thanks to the reviews. It enables to be reviewed by professional and by real professional in the same sector.
Agree / Disagree on findings
I agree because It constitutes a form of self-regulation by qualified members of a profession within the relevant field. Peer review methods are enables to maintain standards of quality, improve performance, and provide credibility
Key Findings
It is way to help mitigate the risk and alleviate the fear of booking those unknown independent hotels without a major brand attached to them.
People will be more able to try a new hotel and to find hotels that they couldn't find otherwise.
Impact for Hoteliers / Hotel Marketing
It enables unique, independent, boutiques hotel to be heard by people in order to increase their notoriety. It enables to increase the reputation. Hotel marketing can based their researches on it and be sensitive on their findings thanks to the reviews. It enables to be reviewed by professional and by real professional in the same sector.
Agree / Disagree on findings
I agree because It constitutes a form of self-regulation by qualified members of a profession within the relevant field. Peer review methods are enables to maintain standards of quality, improve performance, and provide credibility
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